Link building has a bit of an ugly past. Though it was created as a way to sort out the useful and relevant content from the less effective content, some people took this as an opportunity to cheat the system to increase their search engine rankings.   However, this does not mean that link building […]

Here are some factors to consider as you audit your website to identify search engine optimisation (SEO) problems: Usability Usability is an important factor to improving sales, conversions and other actions on your website. It doesn’t have a direct effect on SEO but in the long term interactions with your site will determine the bounce […]

Search Engine Optimisation (SEO) works, and millions of businesses are realising the benefits of high search rankings which include: – High traffic volumes of qualified visitors – Free traffic that they do not have to pay for – Increased visitor confidence because of high positions – High brand awareness for little or no cost – […]

Many businesses are turning to SEO internet marketing to achieve their online business goals and increase profitability while reducing promotional costs. It has many benefits for a wide range of businesses including: • Non-paid traffic that is high in volume • Qualified visitors that are actively searching for products & services • Increases credibility of […]

Search engine optimisation is a primary promotion channel for my businesses and this is understandable due to: • Free traffic that they don’t pay for, unlike pay per click advertising • Receive over 4 times the traffic of pay per click ads • Qualified visitors that have interest in the business • Credibility for businesses […]

Here is one of the challenges of SEO (Search Engine Optimisation): Google uses over 200 signals to determine organic rankings and no one knows how that is calculated. Now, that is not to scare you aware from implementing an SEO Marketing Strategy. Rather, it is to help ensure that you are providing value in all […]

Are you tired of optimising your website and using search engine optimisation tactics that are bringing you poor results on Google? If you are then it’s likely you do not have an effective SEO marketing plan to help guide your efforts and boost your search rankings. Here are 10 important SEO marketing plan tips that […]